Selling Your Home

When you're going to sell your home, you owe it to yourself to hire a true professional. This is not the time to try out that nephew that just received his real estate license or to hire that gal you work with who sells real estate part-time. I recommend interviewing at least 3 different realtors before making a hiring decision. Isn't that what you would do if you wanted to remodel your kitchen? You would get multiple quotes! When you hire me, you're hiring one of the very best in North Orange County! I utilize an entire system that consistently delivers results above expectations and above what other realtors could do. By utilizing modern technology I'm better able to identify who your likely buyer will be so that I can direct my advertising resources towards the proper people, and not at everyone. Beyond that, I'm able to make suggestions regarding staging and potential lifestyle upgrades that will make your home more appealing resulting in a higher price for you and a quicker sale. I encourage you to take a look at my video that showcases the system that I use to sell homes and it will be clear how hiring me could result in up to 10% more for the sale of your home versus hiring a different realtor.

1. The Local Advantage: I live and work here in North Orange County and I have relationships with most, if not all, of the other local realtors to help get your home sold for top dollar. I can identify who the likely buyer will be by utilizing "big data" and I will market your home directly to those buyers, and not to every buyer in the entire marketplace.

2. Internet Advertising: Studies have shown that 94%+ of home buyers start their home search on the internet. Because of that fact, that's where I spend the vast majority of my marketing budget to attract the right buyer for your home. I'm a premier agent with Zillow, Trulia.com, and Realtor.com. These 3 sites will capture almost all of the internet traffic, but in addition, I market homes on Facebook as well as on Google, Yahoo, and Bing. I utilize Hi-Def photography to ensure that the first "showing" of your home on the internet is a positive showing. I also utilize 3D technology so that buyers can "walk-through" your home while sitting on their couch! All of these efforts will result in people coming to view your home in person once they fall in love online.

3. Email Campaigns:  I have access to every single realtor's email in Southern California, and I will ensure that your home hits their email box prior to even hitting the open market, to begin to build demand for your property before we even list it for sale.

4. Personal Touch: I have not forgotten the importance of the "local network of realtors." Even though technology is paramount today, so is reaching out to my local colleagues and asking them about buyers that they are currently working with. I also regularly feature my listings on the local realtor "Caravan" which is a great way to expose your home to 30-50 realtors from all over North OC in one quick morning. Showcasing your home on the caravan will help generate a buzz about your listing. The more people that know about your home, and see it in person, then the more showings we will have.